According to a post made with the slogan "Produced in Turkey for Turkey," the new Renault Duster, some versions of which will be produced in Bursa by OYAK, will be introduced in Turkey in the second quarter of 2024.
"The strategy of OYAK and Renault partnership will contribute to our country by strengthening our position in the Turkish market and enhancing our role in global markets," said Renault Group Turkey CEO Jan Ptacek. He added, "Producing our Renault Duster model at Bursa Oyak Renault Automotive Factories is the first step towards our goal of becoming the market leader in Turkey. With Renault Duster, we will strengthen the brand, enhance our presence in the SUV segment, and implement our electrification transition strategy. We aim to transform our Bursa factory into not only a hub for Europe but also a global export center."
Renault is expanding its product range in Turkey with the robust and popular SUV model Renault Duster, which boasts a confident appearance and a loyal fan base. At a meeting held in Istanbul in recent months, under the "International Game Plan 2027," OYAK and Renault announced plans to invest over 400 million Euros in Renault's production facilities in Turkey. This investment aims to start production of three new Renault SUV models by 2027, alongside the Renault Duster. This move will transform the factory in Bursa into a global export hub and further strengthen Turkey's position in the automotive sector. Renault is preparing to launch sales of the SUV model Duster, which has had a dedicated user base under the Dacia brand for years, starting with a pre-order system in the second quarter of the year in Turkey.
What will the Renault Duster offer?
Renault will offer various engine and transmission combinations, including the Renault E-Tech full hybrid technology producing 140 hp, in the new Renault Duster. The new model features a bold SUV design and aims to stand out with its robustness, durability, and off-road capabilities. By 2027, Renault expects a significant increase in hybrid and electric car sales in its product lineup, contributing to the transformation of the Turkish market. A new generation hybrid engine will be localized in Turkey by 2025, with each newly localized model offering a hybrid engine option.
Produced with state-of-the-art technology at Bursa Oyak Renault Automotive Factories, the Renault Duster will appeal to a wide audience with its quality and high craftsmanship. The model is designed for durability under demanding usage conditions, featuring exterior body protection made from self-colored plastic and scratch-resistant materials. Moreover, it has undergone extensive testing processes to meet Renault's production standards.
Pure SUV Identity
Renault Duster stands out with its rugged, powerful, and aesthetic appearance. Equipped with front and rear protection extensions that protect its bumpers and underbody, along with roof bars that enrich its exterior, the car embodies all the expected features of an SUV. Highlighting its tough and robust design further is Renault's bold new front grille with the Renault logo, setting it apart from its competitors as a unique car. The high center console in the interior combines safety and storage space in a manner befitting a premium model with its contemporary design. With its high ground clearance and five new specialized off-road driving modes ensuring optimal performance and safety in various driving conditions, the New Renault Duster is ready to go anywhere. It embodies the true characteristics of a 4×4 car. To realize these ambitious plans, Renault is significantly increasing its R&D activities in Turkey. By 2025, the number of engineers working at the R&D center in Bursa will reach 500..